jueves, 15 de noviembre de 2012

Non-alcohol Day, 15th November

Don´t throw yourself away!
This slogan may be the starting point to convince you that drinking and specially at an early age can destroy yourself and cause irreversible problems to your future life.
This photo taken from a German awareness campaign about youth alcoholism, should serve to  rise awareness among Spanish teenagers today when we celebrate the non-alcohol Day.

                                          
                                                   Great artwork from McCann Erickson     
Bing drinking is on the rise in Spain. According to the Nationsl Institute on Alcohol Abuse and Alcoholism (NIAAA), a safe level of drinking for men is two drinks per day and for women is one per day.
However, a recent Ministry of Health survey revealed that 50 % of teenagers are now getting drunk, a noticeable increase from the past.
In fact as the "botellon" phenomenon, young people meeting in outdoors places to drink, continues, college students have the opportunity to booze for hours, an activity that was unheard of with their parents´generation.
Bing drinking is very common among teens, but lots of people aren't aware that their drinking habits qualify as bingeing. Although it is well known that binge drinking can lead to long-term liver damage, brain damage and heart disease.
Source: The Olive Press

Tasks:
Find out what binge drinking means, the risks of bingeing on alcohol, and how to kick the habit.





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